From the pen to keyboard – this is the current evolution of human race. The practice of field marketing, cold calling and email marketing is gradually decreasing. Initially executives from business organizations used to reach out to the crowd randomly. But Internet now has provided a platform in which the crowd itself gets accumulated in platforms seeking for services or products they need. This can be termed as a great reversal in the market flow as far as business-customer relationship is concerned. Let us go through few statistics:
Google has claimed an average of 63000 searches in a second of a day
Of these 63000 searches, 52% searches are made from phones
90.8% of searchers are not confirmed about the brand of their need before they begin searching
Conversion rate by digital marketing is 18% on average, which is just 1.7% in case of marketing using traditional outbound methods like cold calling or direct mail
These statistics are sufficient to put forth the fact that nowadays, business is flowing along with the algorithms of the web search engines and vice-versa.
It’s high time to get your business wear a digital identity. For that, the primary requirement is a simple yet stunning website having the ability to explain your business to viewers in a crisp and concise manner. Henceforth, your website must have the support of social media channels like Facebook, Twitter, Instagram, LinkedIn and more to reach out to the crowd (reason and statistics will be posted in our next article).
Be it a Website, a unique Logo, engaging Content or any Digital Solution, 3G Media Solutions is always ready to cater to your requirements with utmost diligence and genuineness.